Looking for expert Android TV app development? Our Pune-based team specializes in creating high-performance, engaging, and scalable applications for the Android TV platform. We transform your ideas into rich digital experiences that captivate users on the big screen.
Introduction: Forging Digital Futures from Pune, India
Welcome to Associative, a premier software development and consulting powerhouse headquartered in the vibrant technological hub of Pune, Maharashtra, India. Founded on February 1, 2021, and officially registered with the Registrar of Firms, we operate with complete transparency and a steadfast commitment to professional excellence. Our dedicated team of 11 highly skilled IT professionals is passionate about transforming visionary ideas into tangible, impactful, and scalable digital realities. We believe in the power of collaboration and are driven by our clients’ success, serving as a trusted technology partner to guide businesses through the complexities of the digital landscape. Our foundation is built on open communication and unwavering transparency, principles that govern every interaction and every line of code we write.
Our Guiding Philosophy and Core Values
At Associative, our operational philosophy is anchored in two fundamental pillars: absolute transparency and a holistic approach to product development. We’ve built a rigorous system of open communication, providing regular, detailed updates, comprehensive reports, and even screen recordings of our work in progress. This radical transparency demystifies the development process and fosters a collaborative environment, giving you confidence in your investment.
We also champion a holistic approach to product development, building complete, robust, and polished solutions from the ground up. Our goal is to deliver a fully-featured, production-ready product that addresses all of your initial requirements and is engineered for future scalability. We don’t cut corners; we build solutions that last. This philosophy extends to our communication practices, where we prioritize written correspondence via WhatsApp and email to ensure a clear, documented trail of all discussions and decisions.
Our Comprehensive and Diverse Service Portfolio
Associative offers a vast and deeply specialized portfolio of services designed to meet the full spectrum of modern digital business needs. While our expertise spans numerous domains from web and mobile development to the cutting edge of AI and blockchain, we are particularly adept at developing applications for a range of specialized devices.
Specialized Development Services for the Big Screen
Our expertise extends beyond traditional screens to include the development of engaging, high-performance applications for television and emerging platforms. We understand the unique challenges and opportunities of the large-screen format, including user interface design for remote control navigation, performance optimization for streaming content, and seamless integration with existing ecosystems.
- Android TV App Development: We build high-performance, engaging applications for the Android TV platform, leveraging the full power of the Android SDK. Our team is skilled in creating a seamless user experience, optimizing for smooth video playback, and integrating with services like Google Assistant.
- Apple tvOS: We develop elegant applications for the Apple ecosystem, ensuring a fluid and intuitive user experience on devices like Apple TV.
- Tizen OS: We create custom applications for Samsung’s smart TV platform, Tizen OS, ensuring broad compatibility and a high-quality user experience.
- LG webOS: Our developers are proficient in building tailored applications for LG smart TVs, leveraging the webOS platform to create interactive and visually stunning experiences.
Our development for these platforms is supported by our deep expertise in other areas, including:
- Custom Software Development: We build bespoke solutions tailored to your unique business needs, ensuring the core of your application is robust and scalable.
- UI/UX Design: We craft intuitive and visually appealing user interfaces specifically designed for the large-screen TV experience.
- Backend Development: Our team builds the powerful server-side logic and APIs needed to support a seamless app, from user authentication to content delivery.
Our Unique Work Structure and Commitment to Transparency
We’ve designed a unique work structure to maximize productivity and ensure complete transparency. Our team operates from Monday to Saturday, offering flexible engagement models.
We provide unprecedented transparency measures, including screen recordings of our developers’ screens during all project work hours. These recordings, along with the latest source code, are shared with clients on a daily or weekly basis. This provides tangible, verifiable proof of the work performed, eliminating ambiguity and building a strong foundation of trust.
Our payment and invoicing process is equally transparent. Invoices are submitted daily, following the submission of the day’s work proof. This pay-as-you-go model ensures you are only paying for work that has been completed and verified.
Our Unwavering Commitment to Client Confidentiality
Client confidentiality is a foundational principle of our business. We strictly adhere to non-disclosure agreements (NDAs) and have robust internal policies to safeguard your ideas, data, and intellectual property.
- No Sharing of Project Details: We do not share any details, case studies, or examples of client projects with third parties.
- Complete Ownership Transfer: Upon project completion, you become the sole and exclusive owner of the entire source code and the final product. We retain no rights or ownership.
Due to this strict confidentiality, we do not maintain a public portfolio of client work. We believe that the best testament to our quality is the trust our clients place in us.
Contact Us
We provide 7 days of post-launch support to ensure a smooth transition. We appreciate your understanding and look forward to the opportunity to discuss your specific needs.

